Sleep Better, Live Better.

Red Turtle Beverage Company inital launch, will feature large images introducing the Red Turtle Beverges, featuring of course the Turtle.

Outdoor billboards, airport terminals displays and an agreesive Social Media Strategy with FaceBook, Twitter, uTube and LinkedIn pages. Combining traditional strategies with viral marketing, Red Turtle is on the way to owning this new category, "Natural Sleep Drinks".

Assignment: Identity, Branding, Web, Advertising, Social Media Marketing